Business Case Competitions
Avenue Business Case Competition 2020
Period: 08/2020 - 09/2020
Business Case: Avenue - A leading privately-owned asset management company based in Hong Kong
Descriptions:
- Collaborated with three other HKUST classmates to craft a comprehensive and strategic proposal for Avenue.
- Drafted a proposal leveraging technology to analyze user behavior, meet user expectations, establish partnerships, educate stakeholders, and attract new investors along the customer journey.
- Acquired knowledge in business planning, business technologies, Natural Language Processing (NLP) applications, and related subjects.
- Deliverables included:
- Website Enhancement
- Social Media Implementation
- Robo Advisor Integration
- Creation of a 3D Virtual Community Space
Fintechstic Case Competition
Period: 10/2020
Business Case: Tap & Go - HKT
Sub-Theme: Digital Wallets
Descriptions:
- Collaborated with RMBI and Business School classmates to devise FinTech solutions for Tap & Go by HKT.
- Conducted research on the utilization of technologies in digital wallets.
- Deliverables included:
- Micro-investment features
- Expense tracking
- Security measures
- Virtual assistance
- Loyalty programs